
hi! nice to meet you!
I am a Graphic Designer specialized in Visual Merchandising and Scenography, currently based in Rio de Janeiro, Brazil.
with over 9 years of experience in the fashion industry, I have had the opportunity to work with some of Brazil’s leading fashion brands, including Maria Filó, Grupo Reserva, and brands from Grupo Azzas 2154. throughout my career, I have developed expertise across graphic design, visual merchandising, scenography, and art direction, always focused on creating inspiring and engaging customer experiences through strong visual storytelling. my professional background has given me solid experience in planning and executing visual campaigns, window displays, store layouts, and styling concepts while balancing creativity, brand identity, and commercial performance.
I am highly organized, proactive, creative, and comfortable managing large-scale projects in fast-paced environments. in addition, I have extensive experience developing graphic materials using Illustrator and Photoshop, as well as creating 2D and 3D layouts and visual simulations for store environments and window displays using Photoshop and SketchUp.
fashion trends, styling, and customer experience are areas that truly inspire me. I enjoy collaborating with teams, adapting to business needs, and translating visual guidelines into compelling and commercially effective store experiences. I also value continuous learning and sharing knowledge with colleagues.
portfolio: luizapalmier.com